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Why Join?

The WCOE – West Coast Leadership Conference is uniquely designed for women business owners and executive leaders’ positions within the construction industry. It provides a forum for women to learn, network, and share ideas.

The leadership conference provides educational panels, professional development, and networking for women seeking to advance their companies and careers in the construction industry. In addition to educational panels, female keynote speakers will share their unique insights as women in the construction industry. The conference is open to women in all fields and positions within the construction industry.



October 17, 2017 4 PM to 7 PM

Conference Kick Off Reception

Join us for a fun reception celebrating Tradeswomen Inc., whose mission is to outreach, recruit and provide leadership development for women in the trades since 1979.  All proceeds from the reception will go towards supporting Tradeswomen Inc. mission.

This is a Not to Miss event!

Minna 111

Art Gallery

111 Minna Street

San Francisco, CA 94105

United States


(415) 974-1719

Come Build Bridges for Women in Construction!

Scroll down to see the full conference agenda

You can also download the sponsorship packet with full agenda here.

Conference Location

Marriott Marquis San Francisco

780 Mission St.

San Francisco, CA 94103


(415) 896-1600


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General Manager, BART


Planning and Development Group for Los Angeles World Airports (LAWA)


We have also lined up a battery of speakers on negotiations, risk management and new technologies in construction


Wednesday, October 18, 2017

8:00 AM - 9:30 PM

Conference Day 1

  • Keynote Speaker:  GRACE CRUNICAN, General Manager of BART
  • Building A Winning Team for Your Business:  Identify all of the key players you need on your team to ensure your construction business reaches its peak. Join this panel of experts in banking, accounting/finance, law/risk management, and bonding.  You are as strong as your team. Be sure your team is ready!
        Moderator: Emily Cohen, United Contractors
             Carol Matthys, Travelers Insurance
             Teresa Arrighi, CliftonLarsonAllen LLP
             Shelley Laurel, Sacramento Bank of Commerce
             Ingrid Merriwether, Merriwether & Williams
  • Keynote Speaker:  CYNTHIA GUIDRY, Deputy Executive Director, Planning and Development Group, LAWA
  • She Negotiates: The Power To Negotiating Effectively: Negotiation is at the heart of every deal that occurs in construction and business. However, women often feel they are not the strongest negotiators. This interactive workshop is designed to equip the attendees with the core negotiation skills required to manage and take control of a negotiation. We negotiate every day—this session will aim to help attendees formalize a plan and to put this plan into action in those negotiations. Topics include: how women negotiate; how they can better negotiate with other genders; how women are perceived; how women can use those perceptions in a negotiation; how to use skills that women possess to affect the best results in your negotiations.

           Brenda Radmacher, Gordon Rees Scully Mansukhani, LLP

  • Building the Future - Tap into the Latest Technology & Construction Trends  

            Moderator: Carrie Schmidt, BC Schmidt
               Tannis Liviniuk, Bentley Systems
               Fatima Howes, Procore
               Roz Buick, TRIMBLE

  • What are Large GC’s Looking For – Tips for Gaining Access for Contracts (Panel)

           Moderator: Sophia Cavalli - Balfour Beatty
               Reese Fortin - PCL Construction
               Cecilia Kucharski - Balfour Beatty
               Katie Coulson - Skanska
               Sarah Carr - McCarthy Construction
               Gwynne Powell - Turner Construction Company
               Lori Dunn - Swinerton Builders

Thursday, October 19, 2017

8:00 AM - 12:30 PM

Conference Day 2

  • Building Your Presence - Public Speaking Excellence.  Nowadays, your speaking skills are more important than ever.  Your ability to deliver a compelling, persuasive message is paramount to growing your business and impressing your customers.  Jenni Prisk will share tools that will significantly leverage your power at the podium, in the boardroom, in the field, and with your staff.  It’s not always what you say, but how you say it.  Learn how to command a room, engage your audiences, make them laugh, and make them partner with your company for continued success!

           Jenni Prisk, Prisk Communication

  • Building Your Connections and Your Brand: Social Media - A fancy business card is no longer enough to capture the attention of prospective clients and partners. In this session, attendees will learn how to evaluate their online presence, manage their online brand, and utilize social media as a tool to stay top of mind for current connections and make new ones.

           Rina Reynolds & Mia Lopez, Uptown Studios




Links to download

Download the registration form and send back to us by email, fax or mail.

Download the full sponsorship packet for more details.

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